Media One Wins Top National Honors for Political Advertising

Media One Advertising/Marketing brought home two awards from the Reed Awards ceremony on Jan 22, 2009. Hosted by Politics magazine, the Reed awards are a top honor for political campaigns. The two awards won were for a state-wide campaign in South Dakota called “No on Initiated Measure 10.”

Sioux Falls, SD (Advertiser Talk) 10-Sep-2009 — Competing against producers from across America, Media One Advertising/Marketing won two prestigious trophies at the Reed Awards ceremony hosted by Politics magazine in Washington, D.C., on Jan. 22, 2009.

The Sioux Falls, South Dakota-based marketing firm won the top awards for Newspaper – Less Than Full Page for its 2008 “No on Initiated Measure 10″ ad called “Sixty-four to One” and the top award in the Billboard/Bus Signs category for “No on Initiative Measure 10″ billboard design.

Winning the election is its own award But multiple recognition from the industry is most gratifying. As proud as I am of the Media One team, we couldn’t have done it without our great client partnership. “Winning the election is its own award,” said agency president, John Fiksdal. “But multiple recognition from the industry is most gratifying. As proud as I am of the Media One team, we couldn’t have done it without our great client partnership.”

Initiated Measure 10 was on South Dakota’s general election ballot in November of 2008. Initially fielded as an “Open Government” initiative, the campaign re-branded IM10 as a “Gag Law.” Media One represented an unusually broad-based coalition of regional and national partners of both parties and many persuasions to defeat the measure by a margin of 65 percent to 35 percent.

The Reed Awards, named after the founder of Politics magazine, a top publication for the political industry, are a coveted honor. An impressive list of high-profile political luminaries on the judging panel included Dick Morris, Christine Todd Whitman and George Stephanopolous.

Media One is a full-service advertising agency and production house based in Sioux Falls, South Dakota. The firm provides integrated marketing resources and in-house production services to national, regional, and local clients. Since incorporation in 1974, Media One has earned a reputation for working closely with clients to create ideas that work.

For Immediate Release    Contact: John Fiksdal President Media One Advertising/Marketing    (605) 339-0000 www.m-1.com

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