Articles in the Marketing Category
Posted in Marketing on 3 September 2010
AT&T U-verse® TV customers have been denied a fair deal for Hallmark Channel and Hallmark Movie Channel programming by Crown Media. AT&T* issued the following statement to update its customers:
“We are very disappointed that Hallmark has refused to provide AT&T and its customers with a fair deal — one that is no worse than similarly-sized [...]
Posted in Marketing on 3 September 2010
DETROIT – OnStar is launching a Bluetooth/Hands-Free Calling awareness campaign to help simplify the process of pairing cell phones to the hands-free technology.
An analysis of random, anonymous data collected from thousands of vehicles indicates only 45 percent of Chevrolet, Buick, GMC and Cadillac owners are pairing their cellular phones to a vehicle’s Bluetooth system, raising [...]
Posted in Marketing on 3 September 2010
Grand Blanc, Mich. – ACDelco is introducing the ACDelco Advantage friction line, a new, entry-level portfolio of brake pads and hardware designed to provide dealers and distributors with a competitively priced yet quality alternative to other entry-level brake friction products.
ACDelco Advantage brake friction products cover about 80 percent of the current U.S. car population. The [...]
Posted in Marketing on 3 September 2010
DETROIT – When the first 2011 Chevrolet Cruze sedans arrive at U.S. dealerships in September, they will offer consumers more for their money, with class-leading standard safety features, expected class-leading fuel economy, and more standard equipment than competitive vehicles.
“We set out to redefine the compact segment by offering customers more of the features they want [...]
Posted in Marketing on 3 September 2010
DETROIT – The fully integrated and dedicated Compressed Natural Gas (CNG) option, available this fall for Chevrolet Express and GMC Savana full-size vans, will be priced at $15,910 MSRP, General Motors announced Tuesday.
The all-inclusive CNG option for commercial customers includes a dedicated CNG system, a natural gas-capable Vortec 6.0L V8 engine, and heavy duty trailering [...]
Posted in Marketing on 3 September 2010
DETROIT – The 2011 Buick Regal received the highest-possible ratings of “Good” in front, side, rear and rollover crash protection tests by the Insurance Institute for Highway Safety, which recognized Regal as a 2010 Top Safety Pick.
“A vehicle that earns the TOP SAFETY PICK award is recognized for achieving the best performance in the Institute’s [...]
Posted in Marketing on 3 September 2010
Crewe — Bentley Motors today announced the appointment of Alasdair Stewart (46) as the new Board Member for Sales and Marketing. Alasdair rejoins Bentley after six years absence, during which he undertook roles within both the Volkswagen Group and, most recently, as Board Member for Sales, Marketing and Customer Service for Bugatti based in Molsheim, [...]
Posted in Marketing on 3 September 2010
DEARBORN, Mich. – The all-new Ford Focus Electric, which debuts in the U.S. late next year and in Europe in 2012, will be powered by an advanced lithium-ion battery that utilizes heated and cooled liquid to help maximize battery life and gas-free driving range.
Thermal management of lithium-ion battery systems is critical to the success of [...]
Posted in Marketing on 3 September 2010
STUTTGART, GERMANY — dfmedia, a media company operating in the print, publishing and online sectors, has improved efficiency, print quality and its ecological footprint following its beta testing of the new Kodak Trillian SP Thermal Plate. The 165-strong company has been trialling the innovative plate in its sheet-fed offset operation at its headquarters in Flawil, [...]
Posted in Marketing on 3 September 2010
STUTTGART, GERMANY, September 1 — dfmedia, a media company operating in the print, publishing and online sectors, has improved efficiency, print quality and its ecological footprint following its beta testing of the new Kodak Trillian SP Thermal Plate. The 165-strong company has been trialling the innovative plate in its sheet-fed offset operation at its headquarters [...]
